Hi, I'm Yinnette, a
Full-Stack Designer & Product Strategist
A trailblazer in the SaaS and Service Design arena with over 20 years of UX and visual design expertise, delivering transformative solutions that empower Fortune 500 companies, their teams, and their customer experiences.
These are some of my best designs.
Charting a trail of creative innovation, transformative user experiences, and impactful professional growth.
Marketing SaaS
V12 Product Platform
Case studies that reveal the strategic journey behind transformative digital design experiences.
Procurement
Muzes is an A.I. Enterprise Procurement Platform
This detailed case study explores the unique challenges, strategic approaches, and collaborative successes of Muzes.ai...
Big Data SaaS
Transforming Data Purchasing with a New Self-Service Platform
Learn how I led design on a revolutionizing new platform to help customers self-service their marketing data...
Procurement
Delivering Digital Formalities and Appreciation via The DeskNote App
Learn how I spearheaded the design of a revolutionary app that empowers professionals to send and organize digital notes.
Logistics SaaS
A global platform to streamline independant shippers
Introducing Envios a hybrid iOS and web platform that empowers users to discover, compare, and book local cargo dealers...
Logistics SaaS
Transforming Communication for Automated Billing Experts
I created a custom design system for a revolutionary platform that automates billing for healthcare costs. Check out the design…
Where UX Design Meets
Skills and Expertise.
Bridging user insights with creative innovation for impactful solutions.
User Experience & Design Leadership
I lead multidisciplinary teams, shaping user-centered strategies to deliver exceptional digital experiences
Qualitative & Quantitative User Researcher
I blend both qualitative and quantitative methods to reveal user insights, turning data into clear, actionable improvements.
Business Insights Analyst
I convert complex data into sharp insights, fueling smarter decisions and tangible growth.
Digital Process Improvement & Automation Specialist
I streamline workflows by automating tasks, boosting efficiency with modern tech solutions.
Customer Experience Designer
I design intuitive experiences that delight users, making every touchpoint engaging and simple.
User Interface Designer
I craft clear, user-friendly interfaces that merge visual appeal with effortless functionality.
Design Systems Designer & UI Engineer
I develop scalable design systems and modular components to ensure seamless digital consistency.
Brand Designer & Go-To-Market Readiness Specialist
I shape distinctive brands and launch-ready strategies that spark market engagement and growth.
My Latest Designs and Research Case Studies.
Check out some of my research, designs and independent freelance projects.
Service NOW
Discover API Center
A dedicated initiative to understand the security needs of the employees and vendors and transform the API Center at Discover.
Sharepoint
The Hub at TechData
A dedicated initiative to understand the security needs of the employees and vendors and transform the API Center at Discover.
Where Expertise Meets Growth
I'm a full-stack designer with over two decades of experience. I began my journey in 2001 as a web developer, transitioned into digital graphic design, and spent six years in publishing and marketing. In 2012, I shifted my focus to UI/Interaction design, fully embracing UX/UI design.
Principal Product Strategist & (UX) Designer
Discover Financial
Nov 2021 - Apr 2024
User Experience (UX) Design Manager
V12 Data by Porch Group
Feb 2020 - Oct 2021
Director of Product UX
SiteZeus
Nov 2017 - Dec 2019
Principal II User Experience (UX) Designer
Cardinal Solutions
Aug 2014 - Dec 2017
Lead User Experience (UX) Designer
Mad Mobile
Feb 2012 - Aug 2014
Lead Interaction Designer
The New York Times
Aug 2010 - Feb 2012
